Chile continues to export more wine that its northern neighbour, the USA, totalling around US$2bn in exports in 2017. In terms of export value, according to WTEx (World’s Top Exports) statistics. Since last year, China became Chile’s number one wine export market in 2016, ahead of the USA and the UK. In 2017, the trend was consolidated, thanks in part to a major information campaign by Wines of Chile. The digital marketing campaign in China had 325-million impressions with 8% of engagement. This campaign aimed to make known the diversity of the country and its wines.
Level 1 / Stands FG-12, GH-15, HJ17, HJ-26, J-18, J-19